What Are the Best Makeup Organizers?

What Are the Best Makeup Organizers?

This article was first published in The Strategist on Apr. 18, 2024

Beauty junkies know the feeling well: A new bronzer here or a fresh lipstick there may seem like small potatoes until the day your vanity is suddenly out of control. A good makeup organizer will help you manage your stash and prevent you from rebuying products you already have — or forgetting to use that barely touched mascara, cream blush, or brow gel until long after it’s expired. And if you travel a lot, a portable makeup organizer is a must for protecting your products from breakage and guarding your luggage against leaks or spills, according to Priyanka Ganjoo, founder and CEO of Kulfi Beauty: “I’ve learned this the hard way,” she warns.

Before you buy a makeup organizer, Jamie Hord, founder and CEO of Horderly, a home-organization service, suggests doing a bit of editing. “Corral all your makeup and get rid of anything old or that you no longer use,” she suggests. Then, decide where you’d like to store your makeup and take measurements of this space to make sure the organizer you choose will fit. Whether you’re looking for a makeup organizer meant for permanent display at home or one that’s easy to pack up and take on the road, the following list of standout picks from makeup artists, beauty enthusiasts, industry insiders, and decluttering experts will help steer you in the right direction.

Best makeup train case

Étoile Collective Duo Vanity Case

At $100, this vanity case is a splurge, but Strategist writer Brenley Goertzen vouches that it’s worth the high price tag. Goertzen says she can fit roughly 42 products, including her perfumes and medication, within its sturdy, seven-compartment divider insert with room to spare. It’s decreased her get-ready time “by at least ten minutes” and has allowed her to take her entire beauty regime “from my bathroom at home to gym locker rooms, on road trips, and even across international borders,” she says. She also appreciates the bag’s smooth vegan leather and gold hardware that look quite attractive when left out on the counter.